HARMONYCA
HARMONYCA
ABOUT
In 2021, Allergan Aesthetics partnered with DDB to rebrand HArmonyCa, a cutting-edge injectable treatment that merges Hyaluronic Acid and Calcium Hydroxyapatite. As the design lead, I collaborated with the team for a year, overseeing strategy, copy, and art direction. Our design language, characterized by a play of solid and dotted lines, mirrors the synergy between the two core ingredients. The outcome is a contemporary and digital brand identity that encapsulates HArmonyCa's essence – an immediate lifting and volumizing dermal filler paired with a biostimulating agent for enduring tissue regeneration.
CLIENT
HArmonyCa
DISCIPLINES
Branding, Visual Design, Packaging, Design System, Campaign
YEAR
2021
CREDITS
CREATIVE DIRECTOR
Ross Trigg
SENIOR ART DIRECTOR
Gaspar Kovacs/Natalie Scorer
DESIGN LEAD
Lino Russo
ACCOUNT DIRECTOR
Alice Hollamby
SENIOR ACCOUNT MANAGER
Nicole Hylton-Davies
PRODUCTION COMPANY
Ink
© LR 2024
© LR 2024
© LR 2024
© LR 2024
© LR 2024