HARMONYCA

HARMONYCA

ABOUT
In 2021, Allergan Aesthetics partnered with DDB to rebrand HArmonyCa, a cutting-edge injectable treatment that merges Hyaluronic Acid and Calcium Hydroxyapatite. As the design lead, I collaborated with the team for a year, overseeing strategy, copy, and art direction. Our design language, characterized by a play of solid and dotted lines, mirrors the synergy between the two core ingredients. The outcome is a contemporary and digital brand identity that encapsulates HArmonyCa's essence – an immediate lifting and volumizing dermal filler paired with a biostimulating agent for enduring tissue regeneration.

CLIENT
HArmonyCa

DISCIPLINES
Branding, Visual Design, Packaging, Design System, Campaign

YEAR
2021

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CREDITS

CREATIVE DIRECTOR
Ross Trigg

SENIOR ART DIRECTOR
Gaspar Kovacs/Natalie Scorer

DESIGN LEAD
Lino Russo

ACCOUNT DIRECTOR
Alice Hollamby

SENIOR ACCOUNT MANAGER
Nicole Hylton-Davies

PRODUCTION COMPANY
Ink

© LR 2024

© LR 2024

© LR 2024

© LR 2024

© LR 2024